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Investment in catering offers great potential for growth and expansion since companies in the sector take advantage of high margins with raw material costs proving relatively low compared to the selling price.
The opening of the Blue Moon BBQ will create many jobs and fuel the growth of the group in general.
The key success factors for catering are MENU with the dishes and drinks offered, the choice of location and the characteristics of the restaurant and finally the communication strategy.
The Blue Moon BBQ restaurant will choice of Grill menu prepared in front of customer after his choice of meat, chicken or fish. These dishes will be cooked and offered at affordable prices. The premises will be located on the second floor of the group headquarters building with 200 square meter terrace for a total of 200 seats both inside and on the terrace. The decoration will be entirely made of cabinet wood with bar.
In terms of communication, the agreements with our partner canal é international television will allow us to launch a major communication campaign before the opening, followed by an inauguration evening